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Blog / Pricing 6 min read

D-ID Pricing and D-ID Plans in 2026 With Minutes, Watermarks, and Commercial Use

D-ID costs about $4.70 to $108 a month billed yearly. See minutes per plan, which plans allow commercial use, and when a text-led tool is cheaper.

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D-ID pricing in 2026 starts at about $4.70 a month for Lite ($56 billed yearly), then $16 a month for Pro ($191 a year) and $108 a month for Advanced ($1,293 a year), with a custom Enterprise plan. Those are annual rates after discounts of 20% to 45%. Lite includes 10 video minutes a month, Pro 15 minutes, Advanced 100 minutes, and only Pro and above carry a commercial use license.

D-ID is best known for talking head avatars: you upload a photo or pick a stock presenter, type or upload a script, and the avatar speaks it. It also sells conversational "agents" and an API. The price page looks cheap at first glance, but the plan table hides the two things that decide whether a business can actually use the output: the license and the watermark. The numbers below come from the pricing page rendered on 2026-11-12.

D-ID pricing plans in 2026

The page has a Monthly and Annual toggle and defaults to annual rates. The annual view shows the per month figure and the yearly total together. The monthly view is not shown in the page text we could read, so the table below uses the annual numbers and the discount D-ID states for each plan.

PlanPer month, billed yearlyYearly totalVideo minutes a monthPersonal avatarsWatermarkLicense
Trial$0 for 14 days$03 minutes total1Full screen D-ID watermarkPersonal use
Lite$4.70$56 (20% discount)101 (plus 2 video avatars)D-ID watermarkPersonal use
Pro$16$191 (45% discount)153"AI" watermarkCommercial use
Advanced$108$1,293 (45% discount)1005Custom logo or noneCommercial use
EnterpriseCustomCustomCustomCustomCustomCommercial use

Pro adds premium voices, one voice clone, importing third party voices, and five agentic videos. Advanced adds three voice clones, ten agentic videos, 600 AI prompted avatar generations, and faster processing. Enterprise adds team collaboration, a customer success manager, concurrent processing, and professional translation services. Every plan includes API access, and the API is priced separately from the avatar plans on its own page.

Is D-ID free?

No. D-ID has a 14 day trial with three minutes of video, a full screen watermark, and a personal use license. There is no permanent free plan. A business that wants to publish without a visible D-ID mark has to move to Advanced, because Lite keeps the D-ID watermark and Pro puts an "AI" watermark on every video.

What D-ID Lite really costs for business use

This is the part the headline price hides. Lite at $4.70 a month carries a personal use license, described on the page as suitable for hobbies, learning, and non commercial content. A company ad, a product video, or a sales email video is business use. The cheapest plan with a commercial use license is Pro, so the real entry price for a business is $16 a month billed yearly, with the "AI" watermark on every video, and $108 a month to remove it.

Minutes are the next limit. Fifteen minutes a month on Pro is 15 videos of one minute, or 30 videos of 30 seconds. That minute allowance covers videos, agents, video translation, and API use together, so a team that also builds an agent shares one pool. Advanced at 100 minutes is a reasonable base for a weekly series, but it is a $1,293 yearly decision per account.

Worked example, 20 short videos a month

Say a small business wants twenty 45 second product and offer videos a month. That is 15 minutes of output, which fits Pro's allowance exactly, with nothing left for re-renders. Pro costs $16 a month billed yearly, or $191, and the videos carry the "AI" watermark. Removing the mark moves you to Advanced at $108 a month, $1,293 a year. Compare that with VidUp Starter at $49 a month ($24 billed yearly) for 30 finished videos with voiceover, captions, matched footage, and music.

D-ID vs VidUp when the video starts from text

D-ID ProVidUp Starter
Price billed yearly$16 a month$24 a month
Price billed monthlyNot shown in the page text$49 a month
What you get15 minutes a month of avatar videos, 3 personal avatars, premium voices, one voice clone30 finished videos a month with voiceover, captions, footage, and music
OutputA presenter speaking to cameraA scripted video with scenes, footage, and captions
Watermark"AI" watermark on Pro, removable on AdvancedSee the VidUp pricing page
Best forTalking head presenters, personalized avatar messages, conversational agentsA steady flow of short marketing and explainer videos from existing copy
Where it losesMinute caps, watermark tiers, one visual formatNo custom avatar of your face and no live agent

If you need a digital version of a named person speaking to camera, or a conversational avatar on your site, D-ID is built for that and VidUp does not compete. If the job is to turn copy you already have into captioned videos for pages, ads, and social, the script to video workflow gets there without choosing an avatar, and the explainer video maker covers product and service explainers. A course creator who films a flagship lesson the way masterclass.tv does, then needs fifty short promos around it, is the kind of buyer who ends up with both a presenter tool and a text-led tool.

Other avatar prices are worth comparing before you buy: see HeyGen pricing, Synthesia pricing, and Vyond pricing. D-ID lists its own plans and fair use policy on its pricing page.

Which D-ID plan should you buy?

  • Trial is for testing quality on a personal project. It is not licensed for business use.
  • Lite at $4.70 a month fits hobby and learning projects only, because of the personal use license.
  • Pro at $16 a month is the entry plan for business content if you accept the "AI" watermark and a 15 minute monthly pool.
  • Advanced at $108 a month fits teams that need a custom logo or no watermark and up to 100 minutes.
  • VidUp Starter at $24 a month fits anyone whose videos start as text and need to ship weekly.

Frequently asked questions about D-ID pricing

How much does D-ID cost?

D-ID costs about $4.70 a month for Lite, $16 for Pro, and $108 for Advanced when billed yearly, which is $56, $191, and $1,293 a year. Enterprise is custom. The 14 day trial is $0 and includes three minutes of video.

Is D-ID free?

No. D-ID offers a 14 day trial with three minutes of video, a full screen watermark, and a personal use license. After that every plan is paid, and the cheapest starts at about $4.70 a month billed yearly.

Can I use D-ID videos commercially?

Only on Pro and above. Trial and Lite carry a personal use license for non commercial projects. Pro, Advanced, and Enterprise include a commercial use license for marketing and business content, so a company should start at Pro at $16 a month billed yearly.

How many minutes do D-ID plans include?

Lite includes 10 minutes a month, Pro 15, and Advanced 100, shared across videos, agents, video translation, and API use. Enterprise has custom minutes. The trial includes 3 minutes in total, so plan the monthly pool around how many videos you publish.

Is there a cheaper alternative to D-ID for marketing videos?

For talking avatars D-ID is already inexpensive. For finished marketing videos made from a script, article, or URL, VidUp Starter at $24 a month billed yearly covers 30 videos with voiceover, captions, footage, and music,.

Turn your content into finished videos

Paste a script, blog post, or URL and VidUp builds a narrated short with captions, matched footage, and music, auto-sized for YouTube, TikTok, Reels, and ads. Flat pricing, no render meter.